THE NAME
“Elif” is the name of the company and the name and the logo are together registered trademarks. The name was chosen when the company was established. “Elif” is the first letter of the ancient alphapet standing for intelligence, leadership, partnership and innovation as well as our cultural awareness and corporate passion.
THE ROLLMARK
Elif rollmark identifies the materials on reels uniquely processed during the production process according to each requirement of each customer.The rollmark can be used separately or combined with the Elif but must never be used in other combinations.
THE LOGOTYPE
The three dots represents three different functions of Elif as well as its diversity and flexibility in its corporate culture and its continuity in innovation and quality. The three dots must never be used seperately but together with the Elif and the rollmark.
THE THREE DOTS
The logotype consists of the rollmark combined with the Elif name and the three dots. The rollmark, Elif name and the three dots are fixed elements and must be reproduced in the set relationship in case otherwise recommended.
THE THREE LİNER
The three liner consists of the Elif logotype combined with the motto, PACKAGING INTELLIGENCE, underneath.